Must All Gift Baskets be Wrapped?

Posted on November 20, 2009 
Filed Under Design Tips

Tanya asks:

My customers want to see what’s inside of the gift basket before they buy it, and this costs me money because I have to take the cellophane wrapping off the gift, which wastes money since I have to re-wrap it.

Now I’m wondering if my gift baskets have to be wrapped in the first place. Is there a rule that says it has to be wrapped?

You’ve not explained the environment where you are selling gift baskets.

If you are in a retail shop, it’s best not to cellophane or shrink wrap gift baskets placed on store shelves.

An unwrapped example allows customers to see exactly what they’re receiving and the styling that complements it. This is the way most retailers display everyday and custom designs.

You’ll see a quick-and-easy cellophane wrapping technique in this video:

Additional help is found on the CellophaneWrapTips.com site.

There’s no hard-and-fast rule that states gift baskets must be wrapped. However, each design is enclosed in cellophane, a basket bag or shrink wrap before delivery whether by courier or worldwide shipper. That rule stands in terms of security and overall presentation when delivered to the recipient.

Related articles to learn, grow, and profit:

  1. How to Wrap an Odd-Shaped Basket
  2. How to Pack a Gift Basket for Shipping
  3. How to Make a Gift Basket on a Silver Tray
  4. How Do You Make a Gift Basket Fan Topper?

Comments

3 Responses to “Must All Gift Baskets be Wrapped?”

  1. Kaos Kreatif on December 4th, 2009 5:17 am

    Wow..simple tips but wonderfull result

  2. Shirley George Frazier on December 4th, 2009 4:12 pm

    Glad the demonstration was helpful for you.

  3. Ron on December 18th, 2009 1:53 pm

    When your doing a volume of baskets it is hard to keep opening thew baskets . I find the best is to have a very detail list of products in the basket . Have it with the basket so the client can read exactly what is in the basket.
    The design of the basket is that it comes wraped. Dont open them .
    You could have the products you are using out showing as wellbut I would not unwrap the baskets for them . You should push the fact you only use high quality products and this is how your desigh comes. (Wraped)
    Thats it !
    Ron
    Ernest and Lee Gifts